Week 3: January 21-25
Monday: No class. Martin Luther King, Jr. Day
Due Wednesday, Jan. 23 by 5:00 p.m.:
On your blog space, write a proposal for Project 1. Answer the following in complete sentences:
Readings for Small Group:
Due Sunday, Jan. 27: Project 1 Early Draft
Due Wednesday, Jan. 23 by 5:00 p.m.:
On your blog space, write a proposal for Project 1. Answer the following in complete sentences:
- What ad do you intend to analyze?
- Why did you pick this ad?
- What lens(es) will you apply to analyze? (Gender, race, historical, etc.)
- What are three major visual components of the ad that tell you something about the culture, whether implicit or explicit?
- What rhetorical appeals are at play in this ad? Is there one more than others?
- What do you think the intended audience is? How do you know this? Be specific.
- How are the text and image(s) working together? Is one more effective than the other in this ad?
- What is your working thesis for this essay?
Readings for Small Group:
- The rest of “Reading Ads” (RM 147-159)
- “Analyzing Advertisements” (RM 193-203)
Due Sunday, Jan. 27: Project 1 Early Draft